Language Policy and Planning for the Modern Olympic Games
Language Policy and Planning for the Modern Olympic Games by Jie Zhang, published by De Gruyter, Incorporated on December 19, 2022, offers an in-depth exploration of language policy and planning within the framework of a significant international sporting event. This first longitudinal study delves into the ideological, political, social, cultural, and economic impacts of language policy initiatives in contemporary China, providing a comprehensive overview of how these factors interact in a global context.
Readers will find that this book serves as a valuable resource for understanding language management at the supranational level, particularly in relation to linguistically complex events. It also addresses the implications for language policy makers, educators, and learners, especially those from non-English speaking backgrounds. With 281 pages of content, this edition is designed to contribute to ongoing discussions in the fields of linguistics and sociolinguistics, making it a pertinent addition to the discourse on language arts and disciplines.
Official synopsis Publisher
This book is the first longitudinal study that addresses language policy and planning in the context of a major international sporting event and examines the ideological, political, social, cultural, and economic effects of such context-specific policy initiatives on contemporary China. The book has important reference value for future research on language management at the supernational level and language services for linguistically complex events. At the same time, it presents some broader implications for current and future language policy makers, language educators and learners, particularly from non-English speaking backgrounds.
Foreword by Ingrid Piller
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